Video from 18 Winners in a Single Campaign
89% engagement without budget constraints. Personal outreach turned an ecosystem celebration into content gold.
About Belgium Startup Awards
89% engagement without budget constraints. Personal outreach turned an ecosystem celebration into content gold.
The Challenge
The Belgium Startup Awards wanted to capture winner testimonials after the ceremony, but winners were spread across Belgium and busy celebrating. Traditional follow-up methods resulted in low response rates.
The Solution
HappyClient sent personal video recording invitations to all 18 award winners within days of the ceremony. The excitement was still fresh, and the simple recording process made it easy for busy founders to participate in under 3 minutes.
How HappyClient helped:
- Remote-first video collection with no production crew needed
- Guided interview questions designed for authentic responses
- Personalized outreach that drives high response rates
"The timing was perfect. Winners were still buzzing from the awards and wanted to share their excitement."
The Results
What Belgium Startup Awards achieved with HappyClient
Videos collected from 18 award winners
89% engagement rate on outreach campaign
Zero budget for traditional production
Content used for next year's event promotion
More Inspiration
Start collecting customer stories today
Everything you need to know about HappyClient. Can’t find the answer you’re looking for?
Book a 20 minute demo call
We’ll show you exactly how to collect and use high-quality video testimonials.
Schedule a callTalk to us
Ask us any question regarding the product, we’re happy to help. We usually answer within 2 hours.
Prefer to drop by? Find us at Wintercircus, Gent - Salad’s on us!
Faqs
Everything you need to know about HappyClient. Can’t find the answer you’re looking for?
Will customers actually participate?
Yes - and the numbers prove it. Recording takes just 3 minutes with guided questions, no app install, and works on any device. The Lean Six Sigma Company hit a 73% response rate, the Belgium Startup Awards achieved 89% engagement, and Moonbird collected 27 testimonials on a sensitive health topic. The personal, low-friction approach makes people want to participate.
Does my customer need to install anything?
No. HappyClient runs straight in the browser, on any device. Your customer clicks the link, gives recording consent, follows the guided questions, and submits the video - no app to download, no account to create, no extra friction.
How quickly can we go live?
Creating your first branded video interview takes 1 to 3 minutes. Share the link and the moment your customer finishes recording, the raw video lands in your library in less than 20 seconds. Need fully on-brand, professionally edited videos? They're ready within 2-3 hours. ENGIE went from first call to live deployment in just 4 days.
How fast can we use testimonials in our campaigns?
Hours, not weeks. Every submission gets basic editing applied automatically in seconds; professionally edited, on-brand cuts ship within 2-3 hours. So once a customer finishes recording, you can drop their testimonial into an email, ad, landing page, or sales deck the same day.
Are the videos on brand?
Every video is automatically styled with your brand colors, logo, fonts, and custom templates. The recording experience itself is fully branded too, so your customers feel right at home. ContourLab's fashion brand clients said the results looked better than what they'd get from a production agency.
How about other languages?
Your customers can record from anywhere in the world, on any device, in any language. JustBite collects testimonials across 8 European countries without a single trip, and Shinnoki gathers architect testimonials in 3 languages from Belgium to Japan - all run from HQ.